Today, we are proud to publish Ancestry’s 2025 Impact Report, a reflection of the progress we have made and our commitment to creating more connected, resilient and sustainable communities for generations to come. Our report highlights our efforts to meaningfully serve our customers, empower our people and partners, and support our communities and planet.

Serving Our Customers

Our mission remains clear: connecting everyone with their past so they can discover, preserve, and share their unique family stories. At the end of 2025, more than 3.8 million subscribers and 29 million AncestryDNA customers trusted Ancestry with their discoveries, building 145 million family trees and accessing over 71 billion records from 88 countries. As part of our ongoing work to ensure our products reflect the richness and diversity of global histories with accuracy and respect, we added 4 billion new records and introduced 68 new and updated DNA regions, helping people connect to more than 3,600 places worldwide.

Trust is foundational to everything we do. Our customers share deeply personal information with us, and we take that responsibility seriously. This year, we strengthened our privacy, security, and AI governance practices through comprehensive training, transparent reporting, and clear standards for the ethical use of data and technology. As we innovate, protecting our customers’ information remains our highest priority.

Empowering Our People & Partners

Delivering on our mission is only possible through an engaged global workforce and a strong partner community. We are deeply committed to fostering a professional environment where every team member, regardless of their background, feels safe, supported, and truly valued. In 2025, more than 750 employees participated in the Global Week of Growth and Learning, including workshops on AI, inclusion, leadership and more.

Supporting Our Community & Planet

We are proud to report that we exceeded our 3-year philanthropic commitment to allocate $3 million to make culturally significant history at risk of being forgotten, available to everyone at no cost. As part of that commitment in 2025, we made more than 13 million records available for free, including new Holocaust records and pre-1870 newspaper articles related to enslavement.

We are committed to empowering the next generation of history makers. Through AncestryClassroom, we provide students with free access to historical records and educational tools that bring the past to life. In 2025, we expanded its reach by more than 800,000 students, now providing access to more than 13.8 million students globally. As students continue their educational journeys, we build on our commitment to education through our HistoryMakers College Tour and Scholarship Program, which awarded 26 scholarships to students at Historically Black Colleges and Universities, Tribal Colleges and Universities, Hispanic-Serving Institutions, and, for the first time, institutions in the U.K.

As we look to the future, we know that protecting the planet is essential to supporting the generations who will inherit these stories. From reducing energy consumption across our real estate footprint to lowering the emissions in the production of every DNA kit we ship by 8.1%, we are embedding sustainability into how we operate every day.

I am incredibly proud of what our team has accomplished, and even more inspired by what lies ahead.

Thank you to our employees, partners, educators, and customers for being part of this journey. Together, we are preserving the past and building a more connected, resilient future for generations to come.

To read the full report, visit https://www.ancestry.com/corporate/annual-impact-report.

Howard Hochhauser
Chief Executive Officer
Ancestry

For Generations to Come: Reflecting on Our 2025 Impact